Job Description

We are hiring a Senior Category Manager to join a top entertainment company in New York, NY. This freelance position will run for 6 months and will be based hybrid in their NYC office.

Responsibilities:

• Be responsible for understanding consumer media trends, industry measurement solutions and competitive landscape, specifically competitive media spending
• Mine syndicated data sources (e.g. MRI, Nielsen, YouGov, Ad Intel, SMI, EDO) for insights for client and category presentations
• Leverage the syndicated data to develop sales narratives and positioning material for key sales priorities, drawing on essential skills in “storytelling”
• Identify and articulate consumer trends and opportunities bearing media revenue impact to best position company’s portfolio of assets, e.g. emerging audiences to engage with, win share from
• other media
• Act as a liaison between Research, Category Strategy and various Sales teams to create measurement strategies against client KPIs
• Independently oversee campaign effectiveness and performance recaps with select vendors
• Work with the Data Enablement team to initiate recommendations on first-party and third-party audience segments for clients and agency partners
• Curate category knowledge to educate Sales and sales support teams on salient information
• Support category-specific Ad Policy guidelines and escalations with team leadership
• Actively contribute to creating an inclusive environment

Required Qualifications:

• 5+ years of experience in advertising, media and/or marketing and in the given category preferred (7+ Preferred)
• Media experience at an agency or client-side or experience with a sales development/strategy role at a media company
• Multi-platform media planning, buying, strategy and measurement with a strong background in addressable and data-driven solutions
• Experience with working with R/F tools such as Nielsen Media Impact
• Functional experience working in media tools such as Nielsen NPower, Comscore, social listening among others
• Working knowledge of cross platform effectiveness and attribution vendors to measure brand lift, sales lift, app downloads, engagement and attention, etc.
• Self-starter who takes initiative and can navigate without constant direction
• Strong multitasking capabilities and the ability to work effectively in a fast-paced environment of tight deadlines and constant change
• Team-oriented, with experience working across a matrixed organization
• Excellent written, verbal and interpersonal communication skills
• Strong presentation skills, capable of presenting to internal and/or external partners

If you meet the required qualifications and are interested in this role, please apply today. 

The Solomon Page Distinction

Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve.

About Solomon Page

Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: solomonpage.com and connect with us on Facebook, and LinkedIn.

Opportunity Awaits.

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Job Tags

Hourly pay, Contract work, Freelance,

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